1. New work

    The concept of work is facing a revolution. New work is all about segmentation, entrepreneurship and diversity. How will the changes manifest themselves in Finland?

  2. Challenging the old labour culture

    The greatest challenges of Finnish working life lie in rigid structures and the labour culture of the industrial era, which is incompatible with the project-oriented and varied work of today.

  3. Room for diversity

    The strengths and potential of people must be put to use. All benefit from increased diversity, flexibility and movement across the traditional borders of working life.

  4. Twists and turns of working life

    An employee's path in working life no longer goes in a straight line from school to a job and finally to retirement. The route of new work is complex and may change many times. An entrepreneur's attitude and courage to take risks is therefore needed.

More on this

    1. Sitra’s key tasks include anticipating forces of change and their effects on Finns. In 2009 and 2010, Sitra organised the Sources of Vitality development programme for 200 Finnish decision-makers, who discussed the foundation for Finland’s future success. The programme resulted in five continuation projects, the last of which – the WOMENTO network for educated immigrant women – has now seen the end of Sitra's involvement. So, how have the projects fared?

      What's become of Sitra's...

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      Sitra’s key tasks include anticipating forces of change and their effects on Finns. In 2009 and 2010, Sitra organised the Sources of Vitality...

      10 months ago by Helena Mustikainen

What is the new synergetic working life like?

Ended theme

The Synergise Finland forum is all about finding the sources of Finland's vitality. The first forum considered the concept of new work and tested its solutions in practice.

New work is, among other things, flexible, varied, facilitative, network-oriented, experimental and segmented; new work is also carried out adopting several simultaneous roles. People from all age groups and backgrounds have the right to meaningful work, and all potential must be put to use. In the world of new work, traditional borders are crossed flexibly.Work is no longer linear or tied to an annual calendar as in the old days; therefore, working culture must also change to better suit today's world.

New work is created when we dare to try harder – and also dare to fail occasionally. If new things are never tried, nothing new can be created. Entrepreneurial attitudes and methods are increasingly needed in working life. This does not mean only taking on new responsibilities, but also increased freedom and meaningful work. Work can also be fun.

The challenges of rigid structures and the working culture of the industrial era

At the moment, the major challenges for Finnish workers are the heavy structures and the working tradition based on the line production of the industrial era; this tradition even prevails in sectors where work is already project-oriented, diverse and by no means straightforward.

Life is still considered as progressing from school to further studies and to a career where you proceed evenly until retirement. Failure and risk-taking is feared and huge potentials are wasted when employers don't dare to employ population groups such as immigrants and the young.

Everybody benefits from the better utilisation of people's strengths and potential. Working life should support, allow for and utilise diversity to a greater extent. There should be more flexibility in going beyond traditional boundaries in working life. An experimental, entrepreneurial way of working is better suited to today than a linear way of working, which is bound to time and place.

Towards new work

 

Great challenges require small acts throughout society

The first Synergise Finland forum responded to the challenges and objectives of new work by developing tangible suggestions for solutions and by testing them in practice. See the recommended content section for information on the success of the experiments and further activities in the area.

Public sector job rotation takes public sector workers out of their silos.

The vocational service kiosk experiment offers young people vocational counselling in a pop-up store format, taking information to the places where young people spend their time.

Drama trip for decision-makers lets public sector workers and decision-makers learn about the reality of working life for immigrants through experiential methods and genuine interaction.

Training for reporters concerning immigrants and immigration improves the factual content of news reporting.

Open vocational school offers an opportunity to try out various occupations. This will help young people who find it difficult to choose an occupation.

Coaching provided for HR professionals in varied recruitment processes, with immigrants acting as coaches and mentors.

Work experience challenge programme challenges companies to take on students with an immigration background for short periods of work experience.

Junior mentoring is a process where young people teach older employees skills that the older generation lacks. In turn, the young get to utilise the competencies of the experienced employees; they also receive work experience.

The centre for new work. New work exists in a society as atypical employment and through independent professionals, downshifters, cooperatives or other new kinds of activities. For this reason, counselling and information services concerning new work are developed to complement existing employment services. MindLab at Aalto University and the cooperative and voluntary sector experts of the Synergise Finland team are looking for additional financial support for the process.

Promotion of experimenting in primary schools will be launched to accelerate the adoption of an experiment-oriented way of working in schools. The first stage of the project could involve, for example, schools in a certain area. The aim is to find the means to propagate the idea of the school as a place of learning about the nature of things, not just about facts.

The failure campaign reminds us that you can only succeed if you try – and that you often need to fail first. In Finland, failure is still seen as something to be ashamed of. Take a moment to consider how many times ice hockey star Mikael Granlund's high wrap must have failed before he hit the jackpot? The experiment was planned to support a national failure campaign at the time.

Using the skills of pensioners. Promotion of the existing good practices to involve pensioners and the elderly in active working life. Within the experiment, pensioners act as project mentors in companies, language café operators for immigrants and distributors of implicit information to children, among other things. Open network management training programme. Network management skills are sorely needed in Finland. The experiment introduced an open network, and all who are interested are welcome to join. The concept and basic idea of the network was developed by a leadership and innovation specialist team within the Synergise Finland programme.

Recognition of best practice in the public sector and wrapping them up as complete export products.

The Born Global certificate is granted to companies that primarily aim at the international market. The certificate is only to be granted to a select few, and the criteria will be strict. The certificate would help investors and companies to find such companies.

The game of life is a simulation of risk-taking and playing for higher stakes in business life instead of the usual “mortgaged house and barbeque in the garden” approach to life. The game provides a safe environment for testing your skills before engaging in real action.

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News What's become of Sitra's Sources of Vitality projects?

Sitra’s key tasks include anticipating forces of change and their effects on Finns. In 2009 and 2010, Sitra organised the Sources of Vitality development programme for 200 Finnish decision-makers, who discussed the foundation for Finland’s future success. The programme resulted in five continuation projects, the last of which – the WOMENTO network for educated immigrant women – has...

10 months ago by Helena Mustikainen

Project The New Leadership workshops

Sitra's Public Leadership and Management Programme aims to develop leadership and thereby achieve an efficient and human-oriented public administration. The programme also aims to create new forms of leadership thinking in Finland in cooperation with public-sector players. In 2011, we will implement a workshop process during which we will embark on a journey of discovery into new leadership and...

January 2011 to December 2012

Project Enthusiasm at work

The cooperation partners of the project are the Finnish Institute of Occupational Health, Outokumpu, Tapiola Pension, the Ministry of Employment and the Economy, Mainpartner, Mobile Spa and VATES Foundation. An enthusiasm at work campaign was launched in selected pilot organisations. Voluntary work communities were selected from the organisations to join the campaign and they have been provided...

August 2010 to May 2011

News Knowledge networks and joint innovations are key to success

In the global innovation economy, networking by companies has become the most important way to create and obtain new knowledge. In terms of Finland’s innovation policy, it will be important to know how industry will develop networked, open forms of innovation. According to a recent report, a transition is already taking place within companies from internal innovation to innovation taking place in cooperation with other actors.

4 years ago

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At best, industrial design is a cultural force that brings cultural values into products, and thus enriches our lives. However, whether this happens depends on how design is organized in companies. In traditional Arts and Crafts industries, design has been an institutionalized means of competition for decades. How about in manufacturing, in which design has to find its way into company practices...

S. Kolehmainen

Publication The new work and labour law

The new economy and the new forms of working affect the creation of innovations. Innovations are created through the interaction of people and organisations. Labour legislation plays an important role in regulating these multilevel relationships. The report examines the relationship between the new economy, innovations and working life regulations. The report is part of Sitra's Research Programme...

S. Koskinen, H. Mikkola

Publication Universities and R&D networking in a knowledge-based economy

Innovation studies have mainly focused on the diffusion, management and utilization of knowledge from the perspective of the business enterprise sector. This study focuses on the development of research collaboration from the university perspective. The basic assumption is that it is important to understand the conditions, mechanisms and actual developments in academic research and knowledge...

M. Nieminen, E. Kaukonen

Publication Work Organisation in High-Tech IT Firms

At best, industrial design is a cultural force that brings cultural values into products, and thus enriches our lives. However, whether this happens depends on how design is organized in companies. In traditional Arts and Crafts industries, design has been an institutionalized means of competition for decades. How about in manufacturing, in which design has to find its way into company practices...

S. Kolehmainen

Publication The new work and labour law

The new economy and the new forms of working affect the creation of innovations. Innovations are created through the interaction of people and organisations. Labour legislation plays an important role in regulating these multilevel relationships. The report examines the relationship between the new economy, innovations and working life regulations. The report is part of Sitra's Research Programme...

S. Koskinen, H. Mikkola

Publication Universities and R&D networking in a knowledge-based economy

Innovation studies have mainly focused on the diffusion, management and utilization of knowledge from the perspective of the business enterprise sector. This study focuses on the development of research collaboration from the university perspective. The basic assumption is that it is important to understand the conditions, mechanisms and actual developments in academic research and knowledge...

M. Nieminen, E. Kaukonen


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