Article
Turning circular economy opportunities into partnerships
Specialist, Global Circular Economy
Article type
Picks
Published
26.10.2026
Business Booster is an EU CERC initiative that helps connect circular economy needs and opportunities emerging from EU CERC activities in EU partner countries with innovative European companies, technology and solutions.
The objective is to help turn promising opportunities into concrete partnerships, projects and collaboration that accelerate the adoption and scaling of circular solutions, creating value for both partner countries and European businesses.
From local needs to concrete collaboration
Business Booster builds on needs and opportunities identified through EU CERC’s work and engagement with partner countries across Africa, Asia and Latin America. Working closely with local stakeholders and EU CERC Labs, these opportunities are further explored and shaped to identify where collaboration with European circular economy companies could create the greatest value.
Based on these opportunities, the Booster identifies relevant European companies and solution providers and facilitates connections with local stakeholders. The aim is not simply to introduce solutions, but to bring complementary capabilities together and build mutually beneficial partnerships that can take circular economy opportunities forward.
How does Business Booster support collaboration?
Business Booster is activated around concrete opportunities identified through EU CERC activities. For each opportunity, the team proactively identifies and approaches relevant European companies and solution providers to explore potential collaboration with local partners.
Business Booster is implemented by Ethica and DAI, working closely with the EU CERC team at Sitra and Enabel and its partners.
Our aim is simple: to turn circular economy opportunities into partnerships and solutions that create tangible value for both partner countries and European businesses.