Senior Lead, IHAN - Human-driven data economy,
Laura Halenius is the Senior Lead in charge of social marketing and public relations in the IHAN® – Human-driven data economy project. Her role is to increase understanding of why the new paradigm of the data economy must be built on a human-driven foundation. Achieving such a major change in thinking requires concrete solutions, bold initiatives, fresh perspectives and effective meetings.
Laura is a veteran in the field of communication and lobbying, with more than a decade of experience in the strategic management of communications and its hands-on practical implementation. She is particularly enthusiastic about strategic and creative concept design, and she was behind the concept and implementation of the Sitra.fi website that won the Stakeholder Media of the Year award from the Finnish Association of Communication Professionals in 2017. Laura has a master’s degree in economics and business administration.
Laura’s inquisitive nature means she spends her free time reading everything she can get her hands on and being active with her family and friends. She also loves to travel.
Laura believes that dialogic communications can steer public discourse, and perhaps even the world, in a better direction.