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Showcasing Circular Business Solutions


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What are the opportunities and challenges businesses are facing in developing circular business models? This session demonstrates successful circular business innovations and co-operation models between SMEs and large businesses in developing circular solutions.

11:00 Session opens
Circular business solutions – where are we now
Open discussion by Julien Guerrier, Director, EASME and moderator Kari Herlevi, Project Director, Sitra
Bringing circular economy from strategy to revenues – introducing Loop Accelerator and the Circular Economy Playbook see presentation
Jyri Arponen, Senior Lead, Business Development, Circular Economy, Sitra
Pitch from each business solution in order of presentation
Aleš Mihelič, Gorenje see presentation
Markus Laubscher, Philips see presentation
Lisa Elfström and Jan Boström, Sundahus see presentation
Krista Huhtala-Jenks, Maas Global see presentation
Edoardo Peterlini, SOFTline s.r.l. see presentation
Jeanet van Antwerpen, Schiphol Area Development Company (SADC) see presentation
Léon Wijnands, ING see presentation
Hery Henry, Wipak see presentation
Stefan Caba, EDAG Engineering GmbH see presentation
Yoshiki Takeoka, Kaneka Corporation see presentation
Wolfram Palitzsch, Loser Chemie GmbH see presentation
Cesare Rapparini, Aroma System see presentation
Three rounds of group discussions
12 tables where business representatives host a discussion
12:30 Session ends
Gorenje, EDAG, Softline, SundaHus and LOSER Chemie have received funding under EU’s Horizon 2020 programme for research and Innovation. Aroma system is a beneficiary of EU’s LIFE programme.



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